Kraft-Heinz makes sustainable ketchup cap.

Kraft-Heinz is leading the way on sustainable packaging through the release of their new 100% recyclable ketchup cap.

Heinz bottles have always had a signature “squeeze” which facilitated easy and consistent dispensing of sauces, but crucially it required multiple materials, including the all-important silicone valve.

Silicon is a naturally occurring element, silicone is a man-made polymer derived from silicon. Silicone is recyclable but challenging to, as it requires specialised facilities.

Working with Berry Global for 8 years, amassing 45 prototypes and 185 000 hours in development, Kraft-Heinz has developed a new bottle cap made of a single material, which delivers the same experience.

Notably, it not only delivers the same experience, but goes further, squeezing more sauce out of the bottom of the bottle as it begins to run out.

This development has won Kraft-Heinz the Rigid Pack of the Year at the 2023 UK Packaging Awards, and will save approximately 300 million plastic caps from landfill each year.

The new cap is being rolled out UK-wide next month and later into Europe. It adds to Kraft-Heinz’s already impressive ESG commitments, whom have promised to reduce its global use of virgin plastic by 20% by 2030 estimated to be around 100 million lbs.